Producing mail might sound straightforward, but there are a lot of complexities involved in creating a mailing campaign, from data segmentation, copy writing, creative, printing, scheduling, posting, right through to the testing of different formats and analysing the results.
Whether your mailing is for direct marketing or more transactional purposes, you need to work with a company that has decades of experience in creating and implementing mail campaigns successfully – which coincidentally is us!
Our clients use mail because it is cost effective; tangible; highly targeted; personalised; easily measurable and trackable; has unlimited creative potential; provides a proven track record of return – to name but a few. They use us because we’re also cost effective and have a proven track record.
With the benefits of this channel alone, not to mention the enhanced benefits of integrating mail with other direct marketing and communication channels, we’ve focused heavily on being able to offer this as an integrated solution. You can read about what we did for one of our clients, here.
We use state of the art machines to produce mail, which offer selective and variable insertion, as well as a secure, closed-loop solution to provide a 100% item mailed guarantee. For the more fiddly campaigns, we can enclose by hand.